Phat Marketing

OK, so here’s the idea: I’m cutting myself off from all marketing noise.

Why? :: The Concept

This is because I’m constantly being distracted by shiny objects (launches and marketing emails) that take my focus away from the task at hand.

I was thinking: Do Mike Filsaime, Frank Kern, Eben Pagan, Jason Moffatt, Stephen Dean, Russell Brunson and all the other successful names in Internet Marketing allow themselves to be constantly distracted? I doubt it. I doubt they even see these emails.

So for a few weeks at least, I’m getting off everyone’s lists, flouncing facebook and turning off twitter – any avenue that carries an Internet Marketing message gets shut off so I can take a moment, reboot myself and get on with the task in hand (making a recurring income).

Don’t get me wrong: I’m getting back onto those lists after the experiment is over, as the marketing lessons they provide are invaluable! for example; if a sales letter makes me want to buy the product, then why was it so successful?

In a nutshell, I’ve learned all I need to know to make money online, and now I have to wrench myself away from the habit of learning, and apply the skills I now have – would you benefit from the same?

Day 1 :: The Agony

I’ll be honest, it’s not been easy. I find myself dipping in and out of things, then pulling myself back after realising I was slipping.
Luckily I never took part in any of the online forums (dangerously addictive), but over the months have found myself getting on heaps of lists, and getting every message from Mike Filsaime for example about five times in some cases.

That has been the fun part, hitting unsubscribe on all the duplicates and hitting delete on the messages in my inbox without even reading them.

I’ve been a bit stuck with whjat to do with my time, so found myself turning to the only viable alternative: Productive work.

The results?  A very productive first day, but a bit of a challenge – it’ll get easier, I’m sure.

Do you think I’m right? Wrong? Let’s hear your comments, and don’t forget to subscribe via RSS to keep up with the latest updates!

Well, my video post on mentoring started a bit of a discussion… here’s my latest update on the topic (p.s. I realise I look like some kind of anemic zombie, but it’s to do with my experiments in lighting – more of a tan next time, I think!):

Let’s hear your comments on this…

The French President is sitting in his office when his telephone rings.

‘Hallo, Mr. Sarkozy!’ a heavily accented voice said. ‘This is Paddy down at the Harp Pub in County Clare , Ireland .. I am ringing to inform you that we are officially declaring war on you! We voted to reject the Lisbon treaty!’
‘Well, Paddy,’ Sarkozy replied, ‘This is indeed important news! How big is your army?’

‘Right now,’ says Paddy, after a moment’s calculation, ‘there is myself, me Cousin Sean, me next door neighbour Seamus, and the entire darts team from the pub. That makes eleven!’

Sarkozy paused. ‘I must tell you, Paddy, that I have 100,000 men in my army waiting to move on my command.’

‘Begoora!’ says Paddy. ‘I’ll have to ring you back.’

Sure enough, the next day, Paddy calls again. ‘Mr. Sarkozy, the war is still on. We have managed to get us some infantry equipment!’

‘And what equipment would that be Paddy?’ Sarkozy asks.

‘Well, we have two combines, a bulldozer, and Murphy’s farm tractor.’

Sarkozy sighs amused. ‘I must tell you, Paddy, that I have 6,000 tanks and 5,000 armoured personnel carriers. Also, I have increased my army tov150,000 since we last spoke.’

‘Saints preserve us!’ says Paddy. ‘I’ll have to get back to you.’

Sure enough, Paddy rings again the next day. ‘Mr. Sarkozy, the war is still on! We have managed to get ourselves airborne! We have modified Jackie McLaughlin’s ultra-light with a couple of shotguns in the cockpit, and four boys from the Shamrock Bar have joined us as well!’

Sarkozy was silent for a minute and then cleared his throat. ‘I must tell you, Paddy, that I have 100 bombers and 200 fighter planes. My military bases are surrounded by laser-guided, surface-to-air missile sites. And since we last spoke, I have increased my army to 200,000!’

‘Jesus, Mary, and Joseph!’ says Paddy, ‘I will have to ring you back.’

Sure enough, Paddy calls again the next day. ‘Top o’ the mornin’, Mr.Sarkozy! I am sorry to inform you that we have had to call off the war.’

‘Really? I am sorry to hear that,’ says Sarkozy. ‘Why the sudden change of heart?’

‘Well,’ says Paddy, ‘we had a long chat over a few pints of Guinness and packets of crisps, and we decided there is no ****** way we can feed 200,000 prisoners .’

Perry Belcher has gone and made some big claims in this video, and you know what? I think he’s hit the nail on the head for a few (if not all) of these…

The ranking influence thing is huge, and makes you think about your own influence in niches – could you manufacture your own influence in a niche? what could that mean to your income?

Enjoy the vid, then comment on this blog post (you should know what to do by know!)

Tony.

Attitude is the key.
Are you guilty of Stinkin’ Thinkin’?

came across this over at stephensblog.com (a great copywriting and IM resource I visit often).

Perry Belcher is successful, so what he does must be working!

ok, now comment!

OK, so this one at first glance looks awesome, and then a little bit of thought exposes it to be a brilliant lesson in bolt-on sales and should be heeded by everyone at the simplicity of it!

A sandwich guy comes to our building every workday.

He has a new thing that he pitches all his customers:

He is selling tickets.
each costs £1 each.
he is selling 200 in total.
winner drawn gets free food every day for a month (max value per day £3, weekdays only).
there is a second and third prize (negligible, cheap).

so the sneaky bit is:
a month of free grub sounds great, but it’s only mon-fri which is 5 days x 4 weeks = 20 days at £3 = £60 first prize value. so forgetting the second and third prizes, he’s looking at £140 profit for selling tickets to his existing customers!
and don’t forget that a £3 sandwich costs him a **LOT** less than that to make!!

I’m VERY impressed with this, especially since I felt the initial “that sounds good” feeling when I heard the offer, and I’ve seen the reaction with our staff. a one in 200 odds is quite attractive, and then they think of buying MORE tickets…buying ten make it a 1 in 20 odds… hmmm…VERY attractive!

Does Paul McKenna’s “I can Make You Thin” Actually Work?

Click Here to buy I Can Make You Thin (New edition – book & CD)

I’LL BE BRUTALLY HONEST WITH YOU:

I’ve not had world-changing results like some of the fantastic success stories that Paul has been sharing on his new TV show ‘Paul McKenna’s I can Make You Thin‘, BUT – the results I’ve had are ENOUGH FOR ME – here’s a bit of my story… …I had a 30″ – 32″ waist when I met my wife… and then over the next 5 years ballooned up to nearly 40 inches.

I’D GOTTEN TO THE FATTEST I’D EVER BEEN

I felt fat, ugly, unhealthy, unsexy, miserable, tired and my man-boobs got even worse – I could have filled a b-cup bra quite easily. When my 38-inch jeans started getting tight… I knew it was time to do something about it! The worst part about it is that I’m very short (about 5′ 5″) so the weight gain looked really bad.

I DOUBTED IT WOULD WORK WHEN I FOUND IT…

…but I’m a fan of hypnosis so gave Paul’s book a try. It turns out that ‘I Can Make You Thin’ isn’t all hypnotic mumbo-jumbo, it’s just simple changes that you make when you eat and a few things to think about.

MY BIGGEST CHALLENGE WAS ALWAY CLEARING MY PLATE…

…regardless of how much was on it! Paul calls this the ‘Clean Plate Club’ and it’s the result of programming by our parents – does “You’re not leaving the table til you’ve eaten it all” sound familiar? So all we do is use the ideas in “I can Make You Thin” to change the programming for something more positive. Like eating more slowly and stopping when we feel full or the food stops tasting as good. It’s that simple!
Get Your Copy of I Can Make You Thin (New edition – book & CD) NOW

I NEARLY MISSED THE CHANGES AT FIRST

the changes were not overnight. They were not dramatic, but they kept coming. This is no faddy diet, it’s simply changing the way we look at food.

IT BECAME EASIER AND EASIER

Sometimes I forgot to eat slowly, other times I remembered. Doing something seven to eleven times forms a habit, and soon enough it was second nature to eat less, but still feel full.

I EAT WHATEVER I WANT WHENEVER I WANT

and that’s one of the best things about it! Because I fancy it, I enjoy it more!

I HAVE TO ADMIT

I’m not back to the 30″-32″ I was at when I met my wife, but then I don’t want to be. I hover around the 34″ waist mark, but I am extremely lazy and do not exercise. I’m sure with a tiny bit of effort I could shed a couple more inches. Also, I’ve not listened to the CD – I’m sure that’s a big part of it, but I never got round to it.

I PIGGED OUT OVER CHRISTMAS…

…but I don’t feel bad! I know that my weight will come back down on its own.

HERE’S WHAT YOU NEED TO DO NOW:

Make a decision to buy this book. Don’t sit on the fence. I’ve not tried the Success Journal so can’t review it, but it does come highly recommended by others. I know from other experiences that keeping a diary helps keep focus. If you ever gave up on something a few days or weeks into something, then you’ll benefit from having the Success Journal as well as the original book and CD.
Click Here to Buy I Can Make You Thin (New edition – book & CD) on Amazon

HAPPY NEW YEAR!

So it’s that time of year where we’ve looked back at the previous twelve months and wondered ‘what the hell happened?’ (or at least that’s what I thought!).

I set myself some goals for the new year, including making my income streams from the internet a little more reliable and frequent.

There are some specific steps you should take when setting goals, and you can watch some essential videos on that here: Zig Ziglar Setting Goals

now go on and tell me what your goals are for this new year!

Keep Pluggin away….

Tony.